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Direct Seafood Asia

Sichon Daily Fresh quietly go about sourcing the freshest crab meat in Thailand. Period. From this sleepy fishing port on the coast of Nakhorn, the crab export business is booming. John Patterson talks to Krabi Imaging about what separates them from their competitors, why the crab here is so good, and what it takes to set up a successful business in rural Thailand.

Supplying three of the biggest seafood importers on the North American continent is no joke, and this short film is a stark reminder of the huge chasm that separates the guys out there collecting the crab, from the suited diners in some of New York's best restaurants and cafes, who eventually pay more for a plate of dressed crab, than the fishermen earn per day.